Benecaid started with a simple idea. If all smaller businesses were treated as a group, they could enjoy all of the pricing, product and service advantages normally reserved for the largest companies in Canada. Insurance companies didn’t like that idea, so we built it ourselves.
Who we are
We are a different kind of health benefits company,
designed for small business
At the forefront since 2000
How we have evolved
Benecaid is focused on the development of flexible products that deliver choice and budget certainty for our clients. We are not a typical insurance company; we offer health benefits solutions that were not previously available, or affordable, for small and medium sized businesses.
Since 2000, we’ve been one of the fastest growing providers of benefits in Canada with over $90 million in coverage provided and have helped over 150,000 Canadians with the benefits they want.
At Benecaid, we understand small businesses.
Benecaid delivers simple, flexible and affordable health benefits plans for small and medium sized businesses with a big advantage – our plans remain affordable, year-after-year. You’ll want to stay with us for our great products and stellar customer service, and you can because of our sustainable pricing.
AWARDS / MEMBERSHIPS
We’re proud of the work we do
Benecaid is a member of the Third Party Administrators’ Association of Canada (TPAAC) and the International Foundation of Employee Benefit Plans (IFEBP). Health benefits administration is the core business of our company and is built on the pillars of our strong corporate governance. From working with qualified independent trustees consisting of chartered accountants to using proprietary systems that allow real time audit trails along with annual audits by Ernst & Young, Benecaid is focused on transparency for all of our clients and partners.
Decades of Experience
PRESIDENT & CEO
Peter joined Benecaid in 2014 after 9 years (2005-2014) as a Senior Executive at Rogers Communications, where his roles included SVP of Enterprise IT and head of Wireless Operations. Peter was previously CEO of InsLogic, an innovative US wholesale property casualty personal lines brokerage acquired by Capital One in 2005. From 1995-1999, Peter was co-founder and CEO of North Direct Response, a Canadian leader in outsourced customer care, technical support and business process outsourcing – which became a key part of SITEL Corp’s global footprint. Peter earned his undergraduate Science degree from Queen’s (1990) and his MBA from Wilfrid Laurier (1992). He sits on the boards of In-The-Chat and Benecaid, and is actively involved with the Oakville Trafalgar Memorial Hospital volunteer association.
SENIOR VICE PRESIDENT, SALES AND DISTRIBUTION
For the past 15 years, Darren has played a leading role in the sales and marketing arena. Darren began his career in sales as an independent advisor, focusing on the life and health markets. Over a period of ten years, Darren grew a substantial insurance brokerage business that covered both standard and highly innovative products to meet the needs of a large and diverse client base. Most recently before joining Benecaid, Darren served as Director of Marketing for the Ontario division of PPI Advisory.
Constantin is a senior professional with over a decade of experience working in Finance. He holds a Bachelor of Business Administration from Bucharest University of Economic Studies and is currently working towards his CPA. Having previously worked at large multinational corporations such as Citigroup and GMAC, he has leveraged this experience at Benecaid for the past 5 years, where he sits on the Executive Leadership Team and is responsible for the coordination of financial responsibilities and the Finance Team.
EXECUTIVE VICE PRESIDENT, CORPORATE DEVELOPMENT
David is responsible for marketing and innovation, strategy, partnerships and corporate development. David also leads the Honeybee team, developing next generation distribution platforms and digital products. Prior to Benecaid, David was EVP at EQ Works (2008- 2015), an advertising technology and media agency, where he oversaw strategy, new ventures, partnerships, and M&A. David was CEO of Portfolios.com (2005-2008), a digital marketplace for the advertising industry until its acquisition in 2008. Previously, David served as EVP Corporate Development at InsLogic (2000-2005), a private label digital insurance agency, where he developed and integrated partnerships with leading financial institutions across North America and until its acquisition by Capital One. David is also corporate lawyer with significant experience with complex regulated industries, financing activities and corporate transactions. David earned his undergraduate degree from University of Western Ontario (1991) and his LLB from Osgoode Hall (1995).
VICE PRESIDENT, OPERATIONS AND CLIENT SERVICES
Leanne’s career has been built around ensuring the delivery of customer service that exceeds expectations. Since joining Benecaid in 2004 as a Sales & Marketing Representative. Leanne has gone on to lead various teams including our Administration team with a focus on developing structured, leading-edge administration practices and led the Customer Care and Service team overseeing the expansion of our Call Centre. Prior to joining Benecaid, Leanne held various Customer Service roles for seven years.